BRAND CHALLENGE

AAA Auto has an in-house marketing team but they came to us looking for some creative help with their current TVC scripts. With very limited budget we were able to produce to TVC spots for national television.

MARKETING CONSULTING SERVICE

After reviewing their current script and meeting with the client to understand their needs, we helped them look for ways to improve the messaging and execution. Working closely with the client’s senior creative team, we crafted the storyboard with better graphics and film production techniques that maximized their current in-house capabilities and our film production expertise.

FILM PRODUCTION SERVICE

This client already had a strong in-house graphic and post production team but no one had directing or film production experience. Passion Communications production team was able to organize the entire film shoot and to save on costs use its Creative Director to direct the commercial.

 

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